The project aims at reducing child marriages in Malawi using the media. The Media sector is an important stakeholder in ensuring that the public is well sensitized about the consequences of child marriages and can provide a plat- form for other stakeholders such as girls and youths to share their experiences on the fight against child marriages. It can also be used as a medium for alerting law enforcement agencies about such practices in order for them in turn to take actions.

Timveni which is already child and youth friendly can also be used as a platform for advocacy purposes. It is a powerful tool in advocacy and shaping public opinion. Furthermore, radio as one form of media has played a greater role in reaching out to the masses, even to those in hard to reach areas. With high illiteracy levels radio, is the preferred source of information for most people in Malawi